Get involved with the Artery

The Artery is an idea that’s been growing for some time at Innovate Educate.  It is a simple idea, supporting the creative, business and cultural sectors to increase their skills; learning from each other and with each other, as equals.

The Artery supports:

  • Businesses to embed creativity as a business discipline and connect with the creative and culture sectors.
  • Cultural organisations to use their business skills to attract different audiences, generate more reliable income streams and benefit the local community.
  • Creatives to improve business skills, in language relevant to their sector, focusing on the triple bottom line of people, profit and planet. We also support creatives to explore the potential of the business and cultural sectors as customers and partners.

The Artery encourages a little more business, creativity and  culture in our communities.

The Artery Online Peer Support Network (Craven) starting October 2021

We’re delighted to announce that we have received funding from York and North Yorkshire Growth Hub to offer an online peer support programme. 

We are looking for open-minded business owners/creative practitioners in Craven who want to be part of an online peer support network. 

The programme offers six workshops, with Action Learning built in, providing group support on a variety of current challenges or dreams.

It also includes three hour-long  one-to-one mentoring sessions.

Karen Merrifield and Leo Devine are framing and delivering the programme. It will be built around participants’ needs. And we will bring in guests who can inspire the group along the way. 

If you are based in or around Craven and would like to join Autumn 2021 Cohort, please complete the expression of interest.

About Karen and Leo 

Karen has worked in the business, creative and cultural sectors. She sees the strengths of all three, particularly the cross over and gaps where those working in the different sectors can inform and support each other.  Karen’s freelance practice focuses on learning, she works with heritage venues and visitor attractions on strategic change through to individual learning programmes. Story telling is at the heart of Karen’s work. She is particularly attracted to stories that make a difference; stories of change.

Leo Devine transformed the BBC’s silo-based newsgathering and planning operation into a multi-skilled and multi-media way of working. Leo is based in Cornwall but digital engagement means he is able to join offer his expertise and support around communication and organisational development. Leo enjoys working with undergraduates through to multi-national businesses. His focus is improving communication and management skills. Leo has just provided a programme of support to young journalists, covering the G7 in Cornwall alongside international media outlets.


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We are thrilled that Innovate UK, the UK’s innovation agency, sees the potential in The Artery that we see. We have been successful in our application for Innovate UK Creative Catalyst funding. This support will allow us to develop the next phase of The Artery, creating a sustainable community-focused business. The Artery is a simple